Edyn is a group of boutique hotels, Abound Studio were responsible for rebranding the group and we worked closely with them in bringing their logo to life. The idea was to have a foliage pattern animate to reveal the Edyn logo, we initially worked with a reference pattern found by Abound that we cut individual leaves from in photoshop and animated to jungle sounds to reveal the logo.

Tuppence Collective were then commissioned to create the final bespoke pattern, we then animated this based on the first trial. It was important that the motion and sound worked together to give a sense of tranquility to the viewer.

Client: Edyn
Agency: Abound Studios
Motion design: Ultra Studio
Pattern design: Tuppence Collective
Output: Website
Place Holder Pattern