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We were commissioned to design a Nike SNEAKRS tag, complete with chain, to feature in a video that would promote the Nike SNEAKRS app. Taking inspiration from the old Air Jordan tag, we created a photo-realistic tag and animated it to bounce and move on the screen.

The final video, created by Stereo Creative was used across various websites and social media.

Client: Nike
Production Company: Stereo Creative
Animation: Ultra Studio
Output: Web and Social Media



We were later asked to create a second tag with a black and gold, metallic finish as special reward for app users who had purchased a specific trainer.