We wanted to experiment with traditional cell frame animation, like the original cartoons we grew up with. We took the opportunity to animate our logo, and show how we saw the negative space of the ü. We also experimented with sound design to add personality to our animation.
We later turned this animation into a set of gifs, which are available to use through Giphy.
We later turned this animation into a set of gifs, which are available to use through Giphy.
All credit: Ultra Studio